Product Identification

In taking the business global identification policies are needed due to the magnitude and complexity of promoting organic products. Product identification can work well for a business that wants to emphasize the quality of the product. Kathy will have to consider a rapid marketing plan because of the freshness of her organic foods. Kathy Kudler has to decide on how to promote and differentiate her line of organic foods from different organic products in Brazil. Kudler foods can use a slogan, the trademark, the brand name, and trade character to identify the organic products. Kathy has already made a name for Kudler Foods in California by providing customers with the finest selections of the very best foods. The Kudler Fine Foods brand can continue in Brazil as long and Kudler upholds a high quality of food and services. Justification Taking a business global, requires identification polices because of the complexity of expanding opportunities for use, and finding new niches. The demand for organic foods is still very low in Brazil (Ebrahimi, 2008). The growth expectations for the domestic market have caused the companies to diversify organic products. Kudler Fine Foods would have to search for raw materials suppliers who have small production scale; this will cause the products to become more expensive. Organic products may be more expensive the some of the similar conventional products. Besides the low demand for organic foods market in Brazil there is not much knowledge of organic foods in this country. The limited access to information is restricted to customers and suppliers. Kudler Fine Food will face difficulties, but overcoming the challenges Kudler Fine Foods can expect a bright future.

Article: the Folly of Subsidizing Unemployment

Introduction In The Folly of Subsidizing Unemployment article written by Robert Barro, it contains information regarding the generous unemployment insurance package and how it compares to the unemployment rate. Is it worth subsidizing? The author expresses his views on the unemployment rate in 2010 in comparison to the worst unemployment rate ever, which was in 1982. Obama’s administration policy; is expanding unemployment insurance eligibility to 99 weeks from the standard 26 weeks. This in return would cause higher taxes to pay for the insurance program associated with the unemployment compensation. Summary The current administration is to focused on government expansion these days, they believe the cost is ineffective because the tax deductions in the package had no cut effects in the marginal income tax rates that encourage investments, work efforts, and productivity growth. The cost is ineffective because the program subsidizes unemployment, therefore resulting in insufficient job searches, job acceptances, and levels of employment. The unemployment system has the largest extension ever for unemployed workers. The author blames the Obama administration, they should have predetermined that the extension is reckless and an all around bad idea. Expanding to 99 weeks was unwise both economically and politically incorrect. Normative Arguments The normative issues associated with the state of economy and or the current policy relate to what should be rather than what is. The expansion of employment-insurance eligibility is 99 weeks compared to the standard of 26 weeks. People during this time should be resourceful looking for jobs and going to interviews, but instead people are taking the entire unemployment package as a vacation or keeping a low end job on the side. The peak of the unemployment rate in 2009 was 10. 1%, but the rate was higher in 1982 at 10. 8% with a less generous package than now. In 1982 at a rate of 10. 8% unemployment the duration of pay lasted 17. 6 weeks. Those unemployed longer than 26 weeks were at the 20. 4% long term unemployment rate which peaked in 1983 when the unemployment rate fell to 9. 4%, which then the mean of duration of unemployment reached 21. weeks and unemployment was at 24. 5%. Unemployment of less than 21 weeks plus the share of long term unemployment less than 25% (mean) in contrast to unemployment in today’s world. At the peak of unemployment in June 2010 was at 35. 2 weeks and long term reached 46. 2%. Positive Arguments The positive argument is information that supports the argument and has pre dictions about the economic relationships. The author does not agree with the Obama administration economists. They believe that if the insurance plan had been reduced unemployment would be reduced as well. The dramatic expansion of unemployment-insurance eligibility to 99 weeks is the reason unemployment is so high, because people believe that it won’t run out, or this won’t happen to me. We agree that the demand for unemployment is ridiculous, and people need a smaller time frame and more rules/regulations in order for the government to restrict people from just living off of unemployment. People take it as a joke, or as it won’t happen to me, a job will come when the time is right but for now I’ll sit back and just wait for my check. Conclusion In conclusion, the research and statistics made the article stronger. It only addresses one side of the issue which is the negative side. The normative analysis could have a little more positive feedback analysis to give his opinion more of a backbone and core to his findings. The author could go into more detail about changing the system and how people could be more positive and not sit and wait till the check or job comes to them. Works Cited Barro, Robert. â€Å"The Folly of Subsidizing Unemployment. † The Folly of Subsidizing Unemployment (2010). Print.

European Convention of Human Rights Essay Example | Topics and Well Written Essays - 2500 words

European Convention of Human Rights - Essay Example This was regarded as a breach of the UK's obligations under the Human Rights Convention2. But the Government asserted its right on bringing about such limitations on human rights and civil liberties, as the whole issue was borne out of a desperate situation and keeping in mind the national security. National security concerns thus have become an intrinsic reason for curbing fundamental Human Rights that seek to restore greater danger to the well being of world citizens and that which is not only threatened by terrorism but also the erosion of basic human rights, and freedoms upon which delicate democracy is based. Rights of people, as per ECHR, are put above the rights of states out of a realization, borne out of harsh reality, that states acted in self-interest to the detriment of humanity throughout history. From time immemorial, the concept of States always shares a sense of being threatened: a cause and effect relation of dominating and trying to offer resistance. It is generally believed that though there are peaceful and controlled environments existing within states, the international arena is anarchical and prone to uncontrollable violence. What these motifs do is put the focus of national security on the protection of one's territorial boundaries and sovereignty. Power comes to be measured through military capability, where everybody starts sharing a sense of being marginalized. The world begins to have an absurd dynamism and begins to operate on a zero-sum game in which, according to Peter Stoett, "security is obtained at the expense of others."3 Thus, is the issue of human rights i s being traded off for more security, or whether security concerns, as Blair argued, should trump over human rights In this regard, it is important to realize that Theodore Roosevelt's discourse on four freedoms is often cited as the nucleus of the development of the post-1945 human rights system. It was a model where freedom from fear and freedom from want were seen as being translated into the concept of civil and political rights and economic and social rights. Yet, when talking about the freedom from fear, Roosevelt referred to arms control, and not to human rights or individual security!4 Interestingly, nobody can deny that freedom from fear is an easily understood and tangible idea and a powerful wish which all of us share. However, if we study the matter closely, we find that that its promontory is definitely beyond the simplistic idea of human rights. For example, if we take Canada, we find that the country has taken up the idea of human security and has started to formulate it as a foreign policy priority.5 And following the initiative of Canada, other countries have come together to form the Human Security Network. The organization has been created as an amalgamation of the like-minded nations and aims to advance human security globally6. It also has a high level Commission on Human Security, which is co-chaired by Amartya Sen and Sadako Ogato.7 Yet, some view Human Rights as a paradigm, which has made a dramatic departure of traditional foreign policy concepts. Critics have accused the concept of being far to universalistic with conceptual flaws and have argued that it does not serve the victims of insecurity, but rather creates

Compare Huntington's (1993) argument in The clash of civilizations to Essay

Compare Huntington's (1993) argument in The clash of civilizations to that of Wendell Bell (2004) Humanities' commo - Essay Example There is much credence to this thesis, as a quick glance at history of last millennia will reveal. During ancient times, the chief source of identification came from the tribe or clan to which an individual belonged. Since life was harsh, brutal and short, there was no scope for identification beyond this narrow realm. But as civilization progressed our societies got organized in terms of kingdoms and other smaller autocratic domains. Conflict between two groups could still arise on the basis of differences in cultures or religions or languages, etc, but limitations of geography, locomotive technology and lack of sophisticated organization meant that instances of clashes between civilizations was not frequent. But in the modern world, especially since the industrial revolution, technological advancement (especially in areas of transportation, telecommunication) alongside global economic integration has shrunk the distance between civilizations, making them prone to friction and confl ict. Of the seven major civilizations that Huntington identifies in his essay, the one between Islam and the West has taken center-stage in contemporary world.

Reflection Assignment Example | Topics and Well Written Essays - 1000 words

Reflection - Assignment Example Both of these processes are directly related to the organisations’ prospect for growth. Recruitment, on one hand, reflects the necessity of obtaining and retaining the most appropriate talent that the jobs require within an organisation. This aspect of the human resource department is of immense importance in the present world’s competitive market. Along with the market becoming more competitive, the level of skills among the people is also enhancing. In this situation, recruitment process is required to be conducted at its best without any failure (Richardson, 2002). Selection, on the other hand, reflects the most effective implementation of the process of recruitment. Selection of the candidates on the basis of information collected and evaluated about them enhances the chances of organisations’ success both in the short as well as long run. The processes of recruitment and selection are followed by the organisations for increasing the possibilities of the orga nisations to select the individuals with the right skills and attitudes for the organisations (Rioux & Bernthal, 2010). Comments on the Analytical and Reasoning Skills Applied The behaviour of people of remaining unaware of their weaknesses and their tendency of presenting themselves in the most socially pleasing manner keeps them away from accepting the truth about their weak points (Powers, 2002). However, I understand this fact quite well and thus I would comment on my analytical and reasoning skills to be moderate and apt to be enhanced. These skills are the most important traits of the persons which are required to be hold as an asset both in the present as well as later stages of life. From my performance on the case study analysis, I have realised the fact that these skills would have to be augmented to a greater extent for further development of my career. However, at the same time, I would like to mention that I should have made use of my learning and knowledge towards recr uitment and selection processes for critically analysing the case. This approach would have provided me appreciation and quantitatively superior marks. Learning Outcome from the Case Analysis Although I was not able to analyse the case in the most appropriate manner, I learnt a lot of effective things from my failure which I believed to be extremely helpful for my career. The first thing is related to the exhibition of ability towards identification of gaps between my skills and knowledge. This trait will help me in reducing the identified gap so that I can become capable enough to react to situations at the right time and in the right manner. The other thing that I learnt is related to the importance of identifying learning sources which are deemed to be the most effective for myself, both in my educational life as well as in my professional life. Above all these traits, the most important trait that I learnt from the failure is the gathering of ability towards formulation and impl ementation of the most effective plan for personal development (National Workforce Center for Emerging Technologies, 2010). Reflection: Is This Really Performance Development And Review? Learning Results from the Topic Covered The topic that was covered in the case is that of the evaluation of performance appraisal system followed in the organisation mentioned. The topic was related to taking up of the decision related to the

Product Liabilities Cases. Confidential Business Information Essay

Product Liabilities Cases. Confidential Business Information - Essay Example Though product liability is a valid legal requirement, the Supreme Court pushed the limits too high that many manufactures have shied away from the market. The Supreme Court denied the fact that in some cases, though a supplier may be certain of the functionality of a product, systems may go haywire lidding to unforeseen damages or fatalities. Though consumer activists explain that such products liability suits would make manufactures more responsible on the threat of product liability, the fact is that such suits are hurting the manufacturing sector and preventing thousands of innovations from getting into the market (Andre & Velasquez, 2010). Increased product liabilities cases lead to increased cost of goods to the consumer, which implies that the cost of the litigations outweigh their benefits to the society. Andre & Velasquez (2010) explains that the high cost of litigations in many companies, making up to 60% of litigation expenses is making cost of doing business to increase s ubstantially; as the cost of liability suits increases, the company passes the increased burden to customers in terms of high product processes. Therefore, such litigations by a few will hurt many customers in terms of increased prices. In some extreme cases, companies have been forced to scale dozen their operations due to the high costs of such litigations. This results to thousands of job losses. For example, a Conference Board report recently revealed that 15% of companies were forced to undertake massive downsizing, while another 8% were forced to close down plants due to such litigations (Andre & Velasquez, 2010). In addition to losing jobs, such a move hurts the economy as productivity and investments are forced to close as a result of litigations. Moreover, more companies with ingenious products fear introducing such products in the company. The above report revealed that up to 39% of companies delayed introducing new products in the market due to fear of litigations. In fac t, withe such litigations, vaccines to some diseases such as AIDS may never be realized as manufacturers shy away from the market due to such litigations. This hurts the overall economy and society in general. DQ 2 Every business has to abide to some legal agreements that are protected under the law. In order to act ethically, a business has to ensure that all information held about their clients is confidential and is not to be disclosed to any other party under any case, unless a court of law orders such information to be presented. According to British Law (2012) a confidentiality agreement or any non-disclosure agreement is a legally binding contract, with owner of the information disclosing such information to a third party; the third party is legally required to keep such information confidential and not disclose such information to any other party. According to IPR Help Desk (2012), trade secrets are any confidential information held by a business, which makes a business to a chieve an economic benefit that translates to competitive advantage. Such a secret is largely unknown to competitors due to the strategic efforts by the holder of such information to keep it a secret. Client contacts give a business a competitive advantage over its competitors in that a business with more clients will have more profitability and performance compared to others, which is form of competitive advantage. Customer emails are part of customer information that has to be confidential and

Fidel Castro Research Paper Example | Topics and Well Written Essays - 1500 words

Fidel Castro - Research Paper Example The objective of this study presented in the research paper is to prove that effective visionary leadership style of Fidel Castro helped him to bring sustainability ion the country. In addition to this, the researcher provides some examples of his activities and contribution for the country to prove that he was one of the great leaders that have ever produce by Cuba. Fidel Alejandro Castro is one of the popular Cuban politicians and communist revolutionaries. He was born on 13th August, 1926. He became the prime minister of Cuba in the year 1959. He remained prime minister of Cuba from 1959 to 1976. Moreover, he became president of his country in the year 1976. He remained president of his country from 1976 to 2008. However, he known among the people around the globe due to his effective visionary leadership style that helped his country to achieve sustainable growth rate even in some emergency and distressed situation. In addition to this, he also took some other responsibilities of his country. He served Cuba as the Commander in Chief of revolutionary armed force of Cuba from the year 1959 to 2008. However, he drew several examples of appropriate role and responsibility of a leader by helping his country by implementing effective leadership style. The researcher then concluds that his vision and his developed steps or actions can be considered as example of both visionary and democratic leadership style that helped his nation to attain social and economic sustainability and prosperity.

The document will be a one-page critical summary of the five (5) Essay

The document will be a one-page critical summary of the five (5) handouts - Essay Example In ‘Man vs Machine’ this debated is also considered, visually indicating the specific elements the man and machine disagree on in terms of what is legitimate. This article indicates the specific parts of the art that have been disagreed upon by the art historian and the machine (namely, the original painting of a number of human figures). Ultimately, it’s clear that the technology is in need of further development, and may always fall short of human conceptual ability. In ‘The Van Gogh Project’ this analysis is furthered in terms of wavelet analysis on Van Gogh paintings. While similar to the previous articles, this article is notable for its potential contribution to art history, as it hints that the computer technology may be able to detect stylistic shifts through the artist’s different periods. The next article examined was ‘‘7: Decimel Numeration and the Place Value System.’ This essay examined the historical nature of a number of mathematical elements, most notable the decimal system as an Indian invention. In these regards, it argues that the question is much more complex than simply being related to the development of a decimal system, but a complex process of evolution. Within this spectrum of development a number of cultural influences are demonstrated to be part of decimal system.

How have Apple's Marketing activities allowed it to become the world's Dissertation

How have Apple's Marketing activities allowed it to become the world's leading technology company - Dissertation Example 12 Steve Jobs †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 12 Research Issue: The structure and the Framework †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 13 Rationale for the research †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 12 Statement of Research aims and objectives †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 13 Chapter 2 - LITERATURE REVIEW †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 14 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 14 Marketing activities and Business success†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 14 Apple’s marketing activities and Strategies†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 15 Innovative Design and Product Differentiation†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 15 Marketing for Brand Loyalty †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 17 Complete Solution - A Marketing strategy †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 18 Apple’s own-store retailing for effective marketing†¦.. ... 26 Chapter 4 - ANALYSIS †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 27 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 27 SWOT analysis of Apple †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 27 Strengths †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 28 Weaknesses†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 28 Opportunities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 29 Threats†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚ ¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 29 PEST-G analysis of Apple Inc †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 29 Political Environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 29 Economic Environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 30 Social Environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 30 Technological Environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 31 Green Environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 31 Marketing-mix analysis of Apple Inc †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 33 Techn ology and Innovation of Apple Inc †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 33 Ratio Analysis of Apple’s financial data†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 33 Chapter 5 - ANALYSIS AND DISCUSSION †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 34 SWOT analysis †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 34 PEST-G analysis †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 35 Marketing Mix †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 36 Technology and Innovation †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 36 Ratio Analysis †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 36 Evaluative Conclusion